Increasing the effectiveness of social spending

Creating a brand that helps with innovation and discovery

About Kimetrica

Kimetrica’s mission is to increase the effectiveness of spending in the social sector. We provide software, research, advisory and training services for evidence-based decision making and learning. We help governments and non-profit organisations to increase the impact and efficiency of their social investments, enhance accountability, manage critical risks, and build donor or taxpayer confidence. Kimetrica is a social enterprise where we care more about the impact of our work than about corporate profitability. We only hire people who have been volunteers, activists or community leaders.

Our Impact

% brand consistency from online to onsite within 6 months
% increased exposure with the first 6 months of the new branding
% increase in combined engagement from online and in person with the brand
% reduction in time and effort needed to generate an additional piece of marketing collateral

About the Project

We refreshed Kimetrica’s brand to help communicate the value of Kimetrica to potential customers, engage in conversation about disaster risk management, support their projects worldwide at lightning speed, manage the band activation down to the local levels, and present the value of Kimetrica’s tools both online and offline.

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Kimetrica - Fresh Design Studio - A Millennial Digital Agency